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“I define happiness as the joy we feel striving after our potential,” says Achor. “It's not pure pleasure, and I don't want people to be irrationally optimistic.” In other words, you can't fool yourself into happiness by denying reality. However, study after study shows that positivity fuels success, says Achor. Positive employees outperform negative employees in terms of productivity, sales, energy levels, turnover rates and healthcare costs by as much as 30%. In fact, research shows that happy employees are better paid, enjoy more job security and are less likely to quit or burn out. Some easy ways to jumpstart positivity are daily meditations, more frequent exercise, planning something to look forward to and spending money on fun outings rather than on stuff.